Privacy policy
This Privacy Policy explains how cravegummy.com (the “Site” or “we”) gathers, employs, and shares your Personal Information when you browse or make a purchase from the Site.
Contact
After going through this policy, if you need more information or have further inquiries about our privacy practices, or would like to lodge a complaint, please reach us via e-mail at hello@cravegummy.com.
Collecting Personal Information
While you browse the Site, we gather specific information regarding your device, your interaction with the Site, and information crucial to process your purchases. Further information may be collected if you reach out to us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. Please refer to the list below for more details about what Personal Information we collect and why.
Device Information Collection Purpose: To ensure accurate Site loading for you and to carry out analytics on Site usage to refine our Site. Collection Source: Automatically gathered when you access our Site using cookies, log files, web beacons, tags, or pixels. Business Purpose Disclosure: Shared with our processor Shopify. Collected Personal Information: Web browser version, IP address, time zone, cookie details, sites or products you view, search terms, and your interaction with the Site. Order Information Collection Purpose: To provide products or services to you to meet our contract, process your payment information, arrange for shipping, offer you invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when aligned with the preferences you have shared with us, provide you with information or advertising related to our products or services. Collection Source: Collected from you. Business Purpose Disclosure: Shared with our processor Shopify. Collected Personal Information: Name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number. Customer Support Information Collection Purpose: To provide customer support. Collection Source: Collected from you.
Minors
The Site is not meant for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are a parent or guardian and suspect your child has shared Personal Information with us, please contact us at the email address above to request removal.
Sharing Personal Information
We share your Personal Information with service providers to assist us in providing our services and fulfilling our agreements with you, as described above. For instance:
We utilize Shopify to power our online store. You can learn more about how Shopify employs your Personal Information here: https://www.shopify.com/legal/privacy. We may disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other legitimate requests for information we receive, or to protect our rights.
Behavioral Advertising
As detailed above, we employ your Personal Information to present you with targeted advertisements or marketing communications we believe may be of interest to you. For instance:
We utilize Google Analytics to aid us in understanding how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
We share details about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners.
Some of this information is collected and shared directly with our advertising partners, and in some instances through the use of cookies or other similar technologies (to which you may consent, depending on your location).
We employ Shopify Audiences to assist us in showing ads on other websites with our advertising partners to customers who have made purchases with other Shopify merchants and who may be interested in our offerings.
We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you might find interesting.
For more details about how targeted advertising operates, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
Moreover, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.
Utilization of Personal Information
We employ your Personal Information to offer our services to you, which comprises: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you updated on new products, services, and offers.
Lawful Basis
As per the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
Your consent; The performance of the contract between you and the Site; Compliance with our legal obligations; To safeguard your vital interests; To perform a task in public interest; For our legitimate interests, which do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we retain your Personal Information in our records unless and until you ask us to delete this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
Automatic decision-making
If you are an EEA resident, you have the right to object to processing based solely on automated decision-making (including profiling), when that decision-making legally impacts you or significantly affects you.
We do not engage in fully automated decision-making that has a legal or otherwise significant impact using customer data.
Our processor Shopify employs limited automated decision-making to prevent fraud that does not have a legal or significant effect on you.
Services involving elements of automated decision-making include:
Temporary blacklist of IP addresses related to repeated failed transactions. This blacklist lasts for a few hours. Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist lasts for a few days.
Third Party Pixels and Cookies
When you visit our website, log in, register or open an email, cookies, ad beacons, and similar technologies may be used by our online data partners or vendors to associate these activities with information they or others have about you, including your email address.
We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.